FORMIA facilitates new collaboration between Delta, Someone Somewhere and Grown Alchemist to create purpose-driven products for passengers from the lounge to the skies and beyond

 

FORMIA, the international guest amenity and hospitality specialist, is delighted to support a new partnership between Delta and Someone Somewhere, a certified B-corporation that combines traditional handcrafts with innovative products, and to facilitate the partnership with natural skincare brand Grown Alchemist as part of the airline’s Delta One offering for passengers on board and in Sky Club Lounges around the world.

Passenger health and wellbeing has continuously been a priority for Delta, and this latest partnership ensures every passenger is treated to products from Grown Alchemist’s unique and advanced holistic beauty system for the ultimate wellness experience when flying with Delta.

In the Delta Sky Club Lounges, passengers will be offered a hand-picked selection of skincare products, including a sensuous aromatic body cleanser with Chamomile, Bergamot and Rose, and a gentle yet nutrient-rich shampoo and conditioner with Damask Rose.

In the onboard lavatories, Delta One passengers will be pampered with a skin softening hand wash infused with Sweet Orange, Cedarwood and Sage, and hand cream with moisturising botanical extracts.

For the new collection of amenity kits, Delta One passengers will be gifted their own soothing hand cream and luxurious lip balm with vanilla and watermelon to take away, ensuring skin is nourished and radiant upon landing as well as beyond the journey.

 

FORMIA’s CCO & Managing Director Americas, Niklas Sandor commented: “We are excited to bring together Delta and Grown Alchemist, a beauty company of the future, to develop this wellness-focused new collection. At FORMIA, we aim to curate meaningful products and experiences which add value for every passenger during their travels and beyond, and this innovative range, designed with Delta passengers’ wellbeing front of mind, does exactly that.”

 

Grown Alchemist Co-Founder, Jeremy Muijs, said: “Grown Alchemist is thrilled to partner with Delta and FORMIA to introduce products from our trademark skincare system. We have developed an exclusive range created to hydrate and revitalise, so Delta One passengers arrive at their destinations feeling refreshed and energised.”

 

About Delta Air Lines

Delta Air Lines is the U.S. global airline leader in safety, innovation, reliability and customer experience. Powered by our employees around the world, Delta has for a decade led the airline industry in operational excellence while maintaining our reputation for award-winning customer service.

Today, and always, nothing is more important than the health and safety of our customers and employees. Since the onset of the COVID-19 pandemic, Delta has moved quickly to transform the industry standard of clean to ensure a safe and comfortable travel experience for our customers and employees.

With our mission of connecting the people and cultures of the globe, Delta strives to foster understanding across a diverse world and serve as a force for social good.

 

About FORMIA

FORMIA is a global leader in the travel industry offering tailor-made, premium guest and in-flight amenities, including bags, skincare, comfort items and children’s products. Over the past three decades, FORMIA has forged a distinctive design approach founded on creating value, through strong brand partnerships and boundary-pushing innovation. In partnership with the world’s leading airlines and brands in luxury, travel, lifestyle and well-being, FORMIA focuses on identifying the most strategic fit, enabling the brand to optimize its visibility and impact while adding significant value to the airlines’ proposition.