FORMIA, the international guest amenity and hospitality specialist, today announces an extension to its existing contract with EVA Air to supply uniquely designed, RIMOWA branded amenity kits for the indulgence and convenience of passengers in the airline’s Royal Laurel classes.
The RIMOWA hard shell cases were successfully launched in 2013 in a specially commissioned Racing Green colour designed to complement EVA Air’s own corporate colours. In a second stage, two new colours, Crystal Green and Prosecco, were introduced and now, under the terms of the new agreement, two further new exciting colours will be on board later this year to appeal to passengers collecting them for a variety of post-flight applications.
Commenting, FORMIA Managing Director, Roland Grohmann, said: “These distinctive and unique RIMOWA cases were customized for EVA Air and we are delighted at the success they have achieved for the airline ever since. FORMIA’s mission is to delight its customers by providing products which, in turn, delight their own customers, too. That has definitely been the case with these kits and their contents. We are immensely proud that EVA Air continues to place their trust in FORMIA with the supply of their amenity kits.”
NOTES TO EDITOR
FORMIA offers the travel industry a full range of quality bespoke amenity kits, bags, cosmetics and comfort items as well as tailor-made in-flight service concepts. Over the past three decades, FORMIA has forged a unique product expertise in working with hotels and airlines. The company operates globally and brings a professional and distinctive approach to premium guest and in-flight service amenities. FORMIA‘s partnerships with luxury brands focuses in identifying the most profitable strategic fit, providing the Brand more visibility and impact and consequently adding value to the airlines’ proposition.
EVA Air was founded in March 1989. It is based in Taiwan, 100% privately owned, and a sister company to Evergreen Marine Corporation, the world-renowned container-shipping line. Since its July 01, 1991 maiden flight, EVA Air has thrived and now serves 51 destinations on four continents, excluding Africa, with 53 aircraft. And it is continuing to steadily expand its operations, network and fleet. In 2012, the airline won the renowned Skytrax “Best Airline Staff Service in Asia” and holds a coveted 4-star designation, putting the airline in a small group of top quality carriers.
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