FORMIA BRINGS CHOPARD ON BOARD

FORMIA BRINGS CHOPARD ON BOARD

Hong Kong.14th February 2012

To mark the arrival of 2012, Air Astana has welcomed on board its Business Class cabin the new Chopard Kits created and supplied by branded amenities expert, FORMIA. The new kits will be flying over the next 2 years and represent the debut of the "über luxury" brand, Chopard, in airline amenities.

Chopard is a Swissbased luxury watch, jewelry and accessories company founded in 1860 and a well-established brand in the premium sector.

FORMIA is delighted to introduce Chopard to the airline market in this way.  The development brings a whole new world of well-being to passengers through Chopard's continuous quest for excellence, stimulated by the challenges of our time. FORMIA is proud to have acted as the facilitator of this partnership and as designer and supplier of the whole kit.

The Chopard bag, presented in the brand's evocative blue, is made of high quality satin with silver colored zipper and zipper puller. There are two versions, for ladies and gentlemen, each containing a selection of cosmetics from the Swiss brand and an extensive range of inner items.

FORMIA is proud to have recently won, together with Air Astana, two Travel Plus Awards for these kits in their category: Gold for the Male kit and Silver for the Female set.

NOTES TO EDITORS

Air Astana is the de facto national airline and flag carrier of Republic of Kazakhstan, based in Almaty, Kazakhstan. It operates scheduled domestic and international services on 56 routes from its main hub, Almaty International Airport, and from its 2 secondary hubs, Astana International Airport and Atyrau Airport. It was incorporated in October 2001 and started commercial flights on 15 May 2002.


CONTACT

For further information, please contact Florencia Pascual on florencia@formia.com
www.formia.com