AUSTRIAN AIRLINES' TIMELESS BC CARE KIT

AUSTRIAN AIRLINES' TIMELESS BC CARE KIT

Hong Kong, March 21, 2011

The month of May will see the launch of Austrian Airlines' new Care Kit for long haul Business Class flights. The new concept introduces a set of 8 different motifs captured inside the kit, presenting a great collector's item.


The series of motifs, hand-picked and arranged by Austrian Airlines, evokes live Austrian moments back in the early 20th century in a contemporary style.


The black & white prints reinforce the sense of timeless Austrian's joie de vivre in combination with its signature mountain holiday spirit.

FORMIA had the privilege to bring this new edition to life and translate it through this heart-warming design felt bag wrapped in AUA's red strap.


NOTES TO EDITORS


FORMIA offers a full range of quality amenity kits, cosmetics and comfort items as well as tailor-made inflight service concepts. Over the past three decades FORMIA has forged a unique product expertise in working with hotels and airlines. The company operates globally and brings a professional as well as distinctive approach to premium guest and in-flight service amenities.


CONTACT

For further information, please contact Florencia Pascual on florencia@formia.com
www.formia.com